- ⬗ Developing a comprehensive campaign strategy that outlines the overall goals, target voters, messaging, and key areas.
- ⬗ Crafting a detailed timeline and action plan for the entire campaign period, including primary and general election phases.
Media Planning and Buying:
- ⬗ Creating a media plan that outlines how the campaign will utilize various channels such as TV, radio, print, digital, and social media.
- ⬗ Negotiating and purchasing advertising space to ensure effective reach and frequency of campaign messages.
Election – Time on Demand Services
i. Call Centre Solution: Whether you're a candidate, organization, or cause, an effective election call centre can be a powerful tool to connect with voters, answer questions, and mobilize support. Here's an overview of solutions available:
Key Features:
• Inbound & Outbound Calls: Manage both incoming inquiries and targeted voter outreach campaigns.
• Interactive Voice Response (IVR): Streamline common inquiries with automated menus and self-service options.
• Call Routing & Distribution Connect callers with the right representative based on their needs and location.
• Real-time Reporting & Analytics: Gain insights into call volume, caller demographics, and campaign performance.
• Volunteer Management: Organize and engage volunteers for phone banking and outreach efforts.
• Integration with CRM & Data Platforms: Centralize voter information and track interactions across channels.
ii. Election Management Software: Election management software is a broad term that encompasses a variety of tools and platforms used to help election officials run smooth, efficient, and secure elections. These software solutions can be used for a variety of tasks, including:
• Voter registration: Registering new voters, maintaining voter rolls, and verifying voter eligibility.
• Ballot design and printing: Designing ballots that are clear, concise, and accessible to all voters, and printing them securely.
• Polling place management: Assigning voters to polling places, managing poll worker training and deployment, and ensuring that polling places are accessible and well-equipped.
• Vote casting and counting: Facilitating the voting process, whether in person or by absentee ballot, and counting votes accurately and securely.
• Results reporting: Reporting election results quickly and accurately to the public and to appropriate authorities.
• Booth Management: Election booth management with smart software holds the potential to significantly enhance the efficiency, accuracy, and security of the voting process.
